The Challenge

The client approached us, desperate to get more business! Their current website was not ranking or converting users to new clients and drastic action was required.

It was obvious from the clients' glowing reviews that they are an excellent dog groomers and dog day care centre, however with a lack of new business they went ahead and ordered a new website and SEO package from us.

Paws Grooming Empire New Website
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Our Approach

The old site was incomplete, uninspiring and full of AI-generated images that didn't foster a genuine connection with the clients users.  We addressed this with a totally new website design that uses the clients own images and videos, supported with high-quality stock imagery too.

To increase engagement and add to this more "up-market" look, we adding all the clients amazing reviews to build more trust with their visitors.  The client has worked so hard over the years for their clients, it's essential to demonstrate this on the website.  We also wanted to start promoting the dog day care side of their business, because this is in-demand, so we created a new page for this with copy, video and full list of services.

This was in conjunction with the continuation of the dog grooming and dog walking service Paws Grooming Empire provide to their clients in North London. 

Now, the website has more content for search engines to digest and start to rank them higher.  In addition to this, we are starting to undertake monthly SEO work to drive them up the search engine rankings and increase sales.

The new CMS system allows easy editing for the client, us and our SEO Consultant, Ollie.

Results

The project has been a huge success in the following ways...

  • Improved branding
  • Easier to make website updates
  • Selling dog day care service
  • Improved SEO

View Project    Our work

The results
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95+

Happy clients

150+

Websites in our care

9+

Years trading

94%

Client retention
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Google Reviews

We are delighted with the website that Made Simple Media created for St Andrew's Church, N16. They really understood our vision for the project and turned it into reality, whilst suggesting additional ideas throughout. The whole project was seamless and enjoyable.

Stuart Smith, The Smithy Creative

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Google Reviews

Great personal service from Made Simple Media to understand our requirements, and explain every step in the design process for our new website. They are always on hand to give support and guidance, and we now have a professional website that is attractive and easy to manage. Many thanks!

Peter, Henfield Theatre Company

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Google Reviews

We started working with David at Made Simple Media when we needed alterations and pages added to our website. He has advised us well on what we might like to add, has always been a pleasure to deal with, is reliable, and responds quickly. I would highly recommend working with David and MSM!

Ella, Park Avenue Recruitment

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Google Reviews

We commissioned David at Made Simple Media to build our website for About Mortgages. David was responsive, incredibly patient, on budget and provided a great finished product that we're delighted with.

Paul, About Mortgages

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Google Reviews

After some difficultly with our start up - we decided to go for a complete new web designer with the recommendation of others - Dave was absolutely amazing, from delivering on time and making the website appeal much more to our customers. Definitely recommend! So excited now to start the SEO work!

Parham

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