Bespoke Development & Design
We have designed and built websites for a broad range of clients from start-ups and local enterprises to multinational companies. Our work ranges from designing sites from scratch to comprehensive re-designs and ongoing maintenance.
We offer web design in Horsham and service clients throughout West Sussex and London.
Our designers favour a flat, clean and modern look that lends itself well to responsive web design (mobile and tablet friendly). To complement our approach, we use the industry-standard “Bootstrap" framework so that your website’s code can be understood by all good web developers, making ongoing maintenance a breeze.
Have a burning question or just want to know more? Call us free on 0800 111 4504, or…
Planning for Success
No one knows your business better than you, so to ensure the success of your project, we keep you involved every step of the way.
We get your project off to the best start during the initial consultation where we listen to your expectations and needs. Our team then map out the rest of the project based on what you say. Our comprehensive process includes:
- Developing - sitemap(s) to demonstrate your site’s proposed architecture.
- Creating - the wireframe of your main web pages to give you an idea of how each will look.
- Drafting - designs to help you visualise the end result.
We only move on from each stage once we’re sure you’re happy with our progress.
This ongoing communication drives the success of our projects, keeps our clients on our books and returning for future collaborations. To learn more, see what our clients have to say or read up on our approach.
Dave (at Made Simple Media) was just wonderful, he created a really beautiful website design for me which is so simple to use and update as required. Fantastic support service too.
USER EXPERIENCE (UX) DESIGN
User Experience, or UX for short, is the feeling a user gets when they interact with your site. We design and build websites that offer a positive user experience by making sure it’s easy to navigate and use.
Visitors to your website fall into different groups, or ‘personas’. Each user persona wants something specific from your site. A visitor to a charity’s website might want to:
- Donate money
- Help fundraise
- Get information from a specific department
- Interview a member of staff
To account for people’s different needs, we design and build a website that takes each into account and maps out the best journey for all of your users.
During our first meeting with you, we take the time to learn about the way people will use your site and we keep this conversation going throughout our process.
To book an initial consultation or learn more about how we work, call us free on 0800 111 4504 or…
Designed to Convert
Your website is your online hub. It’s where all of your other marketing efforts point to and where you generate interest in what you do. Its purpose is to turn visitors into customers, subscribers or registered users and this transformation is what we call ‘conversion’. At Made Simple Media, we built websites that prioritise ‘conversion optimisation’ a.k.a getting the best response possible from your users.
When designing a new site, we consider how to get your visitors from A to B as quickly and successfully as possible, focusing on making every page profitable.
We use Google Analytics to set up ‘Events’ that help track visitor behaviour and measure conversion statistics across your site.
To discuss how we can make your website more profitable, or to find out more about what we do, call us free on 0800 111 4504
Made Simple Media have done excellent work for me over the last two and a half years. Highly recommend!
After Going Live
There’s more to a successful website than great design and seamless set-up. In the longer-term, you need to know what is working and what isn’t so you can keep it on top form.
We use Google Analytics to collect data about who is using your website and how they are behaving when they’re there. You’ll be able to easily see:
- How many people are visiting your site per day.
- How long they are staying on each page.
- What they are looking at when there.
- How this differs by demographics like age, gender and location.
As well as tracking important insights, your new website may require occasional maintenance. Once live, we perform a battery of tests to ensure your site is as fast and effective as it can be.
We use Google’s Search Console to keep an eye on the health of your site. It raises red flags whenever there are technical issues that might negatively impact your website’s performance.
As part of our comprehensive web design and development service, we provide all clients with free, extensive guides detailing how to update and maintain their new asset. And, for a small additional fee, we offer complete a course CMS training that takes new web managers from beginner to expert in no time.
For those who don’t want the hassle of learning a new skill from scratch, our developers can provide ongoing maintenance services at a standard, hourly rate.
Speed Matters
Website load speed really matters. Whether it’s waiting for a page to appear on screen, or anticipating the action of an interactive feature, people hate to wait. If they’re delayed longer than a few seconds, they’ll leave, driving down conversions, reducing ROI, pushing up bounce rate and plummeting the site down the search engine rankings.
When it comes to speed, faster is better. We optimise all new websites by taking steps like reducing the number of http requests, optimising images and graphic elements, using PHP 7 and Opcache, adding expires headers and various levels of caching. As a result, our clients get a dramatically faster website that retains more visitors.
At Made Simple Media, we are also pleased to offer super-fast hosting that transforms a slow website to a fast one with minimal cost.
Learn more about our Concrete5 and Wordpress hosting, or call us free on 0800 111 4504
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