The Challenge

At Home are leaders in leveraging digital in order to market their properties over and above what the competition are able to do. 

At Home Estates wanted to replace a restrictive packaged website with a bespoke design and more control to add pages and content, so they could improve their SEO over time.

The new site needed to reflect its brand and give its marketing agency greater freedom to develop content and optimise pages.

At Home Estates New Website
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Our Approach

This was our approach to this fully-bespoke estate agency website.

Working with the client and its marketing agency, we reviewed the existing sitemap and agreed a clearer structure before progressing through wireframes and visual design.

We introduced prominent property photography, clear listing details and responsive layouts. An XML feed automatically updates properties from the CRM, while backend controls allow urgent property changes.

Concrete CMS provides flexible page creation and control over titles, metadata and internal links.

The combination of bespoke design, automated property feeds and flexible editing reflects our approach to estate agent website design, giving agencies more control over their online marketing.

Results

The project has been a huge success in the following ways...

  • Automated property updates through an XML feed
  • Greater freedom to edit and expand website content
  • A refreshed design reflecting the agency’s brand
  • A stronger foundation for ongoing SEO work

Our work

The results
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95+

Happy clients

150+

Websites in our care

10+

Years trading

94%

Client retention
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Google Reviews

We commissioned David at Made Simple Media to build our website for About Mortgages. David was responsive, incredibly patient, on budget and provided a great finished product that we're delighted with.

Paul, About Mortgages

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Google Reviews

I honestly could not of fell on my feet more with made simple media. Everything I asked for has been done, simplifying things i was unsure about and basically made what I had in my head become a reality. A big thing for me is the availability of being able to get in touch when needed to and this was no issue what so ever. I can’t thank you enough Dave

Bobby Lord, Independant Jewellery

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Google Reviews

We are delighted with the quality of our new website, which has enabled us to effectively communicate our various areas of work and build an engaged and increasingly active audience. The common-sense design and easy-to-navigate structure has also helped us establish our organisational identity following a full rebrand in 2017. The support has been excellent throughout.

Jack Dixon, Imperial Health Charity

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Google Reviews

We are delighted with the website that Made Simple Media created for St Andrew's Church, N16. They really understood our vision for the project and turned it into reality, whilst suggesting additional ideas throughout. The whole project was seamless and enjoyable.

Stuart Smith, The Smithy Creative

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Google Reviews

Having never had the responsibility of creating a new website for the business before, Made Simple Media could not have made it a more easier and pleasurable experience. From the initial meeting to the end product, we could not have been happier. Made Simple Media quickly grasped what we were looking to achieve in both design style and function.

Tanya

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