Name: Web Design Services
Brand: Made Simple Media
SKU: 001
Rating: 5 (5 reviews)

The Challenge

The old Brooklands Museum website was nearly ten years old and doing little to excite website users and convert them to museum visitors.

The new website needed a complete change to the site architecture, images and updates to the branding. It was essential that the new website allows visitors to learn about Brooklands and start discovering all the amazing exhibits and events taking place at the museum.

We won our pitch and got the task of making the clients vision come alive.

Our Approach

We worked closely with our friends at Premm Design to deliver a website that not only looks amazing, but is easy to navigate and clearly presents a wealth of content and imagery about the amazing Brooklands Museum.

During a series of meetings with the Marketing team at Brooklands Museum, we explored the different audiences that the museum gets and what they would want to do on the website. With this in mind, a whole new sitemap was produced and 301 redirects put in place to ensure that old URL's go to their new pages. A new colour scheme was introduced to differentiate the different sections, (such as Museum, Concorde, Shop and Members) but maintains the Museum brand across the whole site.

Brooklands Museum is host to amazing buildings, vehicles, objects and events. On the new website we wanted to create a "window" into this amazing historical world and give visitors an immediate impression of how informative, fun and exciting visiting Brooklands Museum will be for them.

ConcreteCMS has been used as the platform and gives museum staff a cutting-edge system that enables them to easily make changes as they view the site and provides the flexibility to update their content with nearly no input from us. This was really important to Brooklands Museum because they wanted to be as self-sufficient as possible with the daily running of the website.

Our High Performance web hosting with Litespeed cache means the site loads fast and since going live the new website has resulted in an increase in traffic with a low bounce rate.

Results

The project has been a huge success in the following ways...

Bounce rate reduced by >20%
Flexible CMS, easy to make website changes in-house
Pages/Session increased by >25%
Redesign based on existing site, going strong after 5+ years

View Project Our work

70+

Happy clients

125+

Websites in our care

Years trading

94%

Client retention

We are delighted with the website that Made Simple Media created for St Andrew's Church, N16. They really understood our vision for the project and turned it into reality, whilst suggesting additional ideas throughout. The whole project was seamless and enjoyable.

Stuart Smith, The Smithy Creative

I am Chief Executive of a charity. When I took over our website crashed and we lost all our data. We switched hosts to Made Simple Media, took on a brand new CMS and we have never looked back. Dave was fantastic then and remains so. Always approachable, quick to respond and great tools to help you on your way.

Matthew Sykes, Sir Simon Milton Foundation

We started working with David at Made Simple Media when we needed alterations and pages added to our website. He has advised us well on what we might like to add, has always been a pleasure to deal with, is reliable, and responds quickly. I would highly recommend working with David and MSM!

Ella, Park Avenue Recruitment

We are delighted with the quality of our new website, which has enabled us to effectively communicate our various areas of work and build an engaged and increasingly active audience. The common-sense design and easy-to-navigate structure has also helped us establish our organisational identity following a full rebrand in 2017. The support has been excellent throughout.

Jack Dixon, Imperial Health Charity

We commissioned David at Made Simple Media to build our website for About Mortgages. David was responsive, incredibly patient, on budget and provided a great finished product that we're delighted with.

Paul, About Mortgages