WorkMaster Boots
The Challenge
We worked with Respirex International and their designers to build an impressive new brochure site for their WorkMaster Boots range, created to better represent the brand and products and help drive sales.
The client has a market-leading range of protective boots and offers un-rivalled testing and technical information. Products need to be found by type or by application and we would have to write custom code for CMS addons to present product materials and chemical permeation data, essential for working in hazardous environments.
Our Approach
The WorkMaster Boots range of protective footwear are targeted at many industries from Petrochemical and Refinery to Food processing and Mining. The WorkMaster Boots range of products are a seperate range in their own right so the client wanted a new site to show off these products.
The new site has a more dynamic look and presents the product range well, with the ability to filter by application, usage and by product feature, such as Chemical Protection, Dielectric, Hot Contact etc. This helps clients find the products they need for their work.
These specialist boots are fully lab tested and the website caters for a lot of product imformation that you wouldn't find elsewhere.
The client can easily add and amend products and pages and continue to grow and develop the site via the CMS. The site is fully multilingual to appeal to the international audience. We created a lot of bespoke features found only in this market and made it very easy for the client's marketing team to make the changes they need to do.
Results
The project has been a huge success in the following ways...
- 55% Increase in website sessions
- Improved bounce rate
- Bespoke Dashboard pages to easily update materials, chemicals and products
- Stunning new brochure to help sell products
95+
Happy clients150+
Websites in our care9+
Years trading94%
Client retention
Would highly recommend Dave Reeder at Made Simple Media. From the initial meeting he understood our needs and wants and was able to enhance our ideas, incorporating the new website into our company rebrand. We are delighted with the final result, which has already resulted in new enquiries for our business. And all in a timely fashion and within budget.
Steve
Due to business expansion I needed to make some amendments to a existing WordPress website. I asked Made Simple Media for some suggestions on the ideas I had and he was super helpful and came up with some great ideas to make the website perform and navigate better. Him and his team then did a great job in putting the ideas to practice and I was kept informed as the work was underway. Highly recommend Dave and his team!
Matthew Naylor, The Performance Zone
Having never had the responsibility of creating a new website for the business before, Made Simple Media could not have made it a more easier and pleasurable experience. From the initial meeting to the end product, we could not have been happier. Made Simple Media quickly grasped what we were looking to achieve in both design style and function.
Tanya
We commissioned David at Made Simple Media to build our website for About Mortgages. David was responsive, incredibly patient, on budget and provided a great finished product that we're delighted with.
Paul, About Mortgages
Made Simple Media have made a number of websites for us and their work is always of a high standard. They are fast acting when we need help and I would happily recommend Made Simple Media to anyone looking for web development help.
Chris, Respirex International
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