WorkMaster Boots
The Challenge
We worked with Respirex International and their designers to build an impressive new brochure site for their WorkMaster Boots range, created to better represent the brand and products and help drive sales.
The client has a market-leading range of protective boots and offers un-rivalled testing and technical information. Products need to be found by type or by application and we would have to write custom code for CMS addons to present product materials and chemical permeation data, essential for working in hazardous environments.
Our Approach
The WorkMaster Boots range of protective footwear are targeted at many industries from Petrochemical and Refinery to Food processing and Mining. The WorkMaster Boots range of products are a seperate range in their own right so the client wanted a new site to show off these products.
The new site has a more dynamic look and presents the product range well, with the ability to filter by application, usage and by product feature, such as Chemical Protection, Dielectric, Hot Contact etc. This helps clients find the products they need for their work.
These specialist boots are fully lab tested and the website caters for a lot of product imformation that you wouldn't find elsewhere.
The client can easily add and amend products and pages and continue to grow and develop the site via the CMS. The site is fully multilingual to appeal to the international audience. We created a lot of bespoke features found only in this market and made it very easy for the client's marketing team to make the changes they need to do.
Results
The project has been a huge success in the following ways...
- 55% Increase in website sessions
- Improved bounce rate
- Bespoke Dashboard pages to easily update materials, chemicals and products
- Stunning new brochure to help sell products
95+
Happy clients150+
Websites in our care9+
Years trading94%
Client retention
Google Reviews
After some difficultly with our start up - we decided to go for a complete new web designer with the recommendation of others - Dave was absolutely amazing, from delivering on time and making the website appeal much more to our customers. Definitely recommend! So excited now to start the SEO work!
Parham
Google Reviews
Made Simple Media have made a number of websites for us and their work is always of a high standard. They are fast acting when we need help and I would happily recommend Made Simple Media to anyone looking for web development help.
Chris, Respirex International
Google Reviews
We are so delighted with our business and Made Simple Media deserve huge credit for making our project come to life. We look forward to continuing our relationship with Dave and the team. We would strongly recommend them to anyone.
Dean
Google Reviews
Would highly recommend Dave Reeder at Made Simple Media. From the initial meeting he understood our needs and wants and was able to enhance our ideas, incorporating the new website into our company rebrand. We are delighted with the final result, which has already resulted in new enquiries for our business. And all in a timely fashion and within budget.
Steve
Google Reviews
Dave was so patient and understanding when it came to explaining the process and how things work. I highly recommend MSM to anyone who needs that extra help understanding the fundamentals of website building.
Matt, Land Solutions (South) Ltd
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