Workmaster Boots New Website

The Challenge

We worked with Respirex International and their designers to build an impressive new brochure site for their WorkMaster Boots range, created to better represent the brand and products and help drive sales.

The client has a market-leading range of protective boots and offers un-rivalled testing and technical information.  Products need to be found by type or by application and we would have to write custom code for CMS addons to present product materials and chemical permeation data, essential for working in hazardous environments.

Our Approach

The WorkMaster Boots range of protective footwear are targeted at many industries from Petrochemical and Refinery to Food processing and Mining.  The WorkMaster Boots range of products are a seperate range in their own right so the client wanted a new site to show off these products.

The new site has a more dynamic look and presents the product range well, with the ability to filter by application, usage and by product feature, such as Chemical Protection, Dielectric, Hot Contact etc.  This helps clients find the products they need for their work.

These specialist boots are fully lab tested and the website caters for a lot of product imformation that you wouldn't find elsewhere.

The client can easily add and amend products and pages and continue to grow and develop the site via the CMS.  The site is fully multilingual to appeal to the international audience.  We created a lot of bespoke features found only in this market and made it very easy for the client's marketing team to make the changes they need to do.

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Results

The project has been a huge success in the following ways...

  • 55% Increase in website sessions
  • Improved bounce rate
  • Bespoke Dashboard pages to easily update materials, chemicals and products
  • Stunning new brochure to help sell products

View Project    Our work

The results

80+

Happy clients

135+

Websites in our care

8+

Years trading

94%

Client retention
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I am Chief Executive of a charity. When I took over our website crashed and we lost all our data. We switched hosts to Made Simple Media, took on a brand new CMS and we have never looked back. Dave was fantastic then and remains so. Always approachable, quick to respond and great tools to help you on your way.

Matthew Sykes, Sir Simon Milton Foundation

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Having never had the responsibility of creating a new website for the business before, Made Simple Media could not have made it a more easier and pleasurable experience. From the initial meeting to the end product, we could not have been happier. Made Simple Media quickly grasped what we were looking to achieve in both design style and function.

Tanya

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We are delighted with the quality of our new website, which has enabled us to effectively communicate our various areas of work and build an engaged and increasingly active audience. The common-sense design and easy-to-navigate structure has also helped us establish our organisational identity following a full rebrand in 2017. The support has been excellent throughout.

Jack Dixon, Imperial Health Charity

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We are delighted with the website that Made Simple Media created for St Andrew's Church, N16. They really understood our vision for the project and turned it into reality, whilst suggesting additional ideas throughout. The whole project was seamless and enjoyable.

Stuart Smith, The Smithy Creative

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Made Simple Media have made a number of websites for us and their work is always of a high standard. They are fast acting when we need help and I would happily recommend Made Simple Media to anyone looking for web development help.

Chris, Respirex International

How can we help?

Contact us or book a Discovery Call...

01403 907890/0800 111 4504 [email protected] Book a Discovery Call

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